Enterprise Software / Aviation Technology
CargoCrew OS
An integrated commercial and operational management platform developed for the air cargo industry, bringing customer relationship management, sales workflows, airline representation, operational processes and business intelligence into one connected environment.
- Client
- CargoCrew
- Sector
- Air cargo sales and representation
- WERC role
- Architecture, design and development
CargoCrew OS
Sample dataSales pipeline
34 open opportunities · all offices
Forwarder A
DXB → FRA
4,200 kg · general cargo
Forwarder D
AMS → NBO
1,850 kg · pharma
Forwarder B
SIN → DXB
9,600 kg · e-commerce
Shipper C
DXB → JNB
2,300 kg · spare parts
Forwarder F
FRA → ORD
12,400 kg · automotive
Forwarder E
DXB → LHR
3,100 kg · perishables
Forwarder A
HKG → DXB
6,750 kg · electronics
Quotations
Last 7 days
| Reference | Customer | Route | Carrier | Chargeable wt. | Status |
|---|---|---|---|---|---|
| Q-2481 | Forwarder B | SIN → DXB | Carrier 03 | 9,600 kg | Sent |
| Q-2480 | Shipper C | DXB → JNB | Carrier 01 | 2,300 kg | Sent |
| Q-2479 | Forwarder E | DXB → LHR | Carrier 02 | 3,100 kg | Accepted |
| Q-2478 | Forwarder F | FRA → ORD | Carrier 04 | 12,400 kg | Draft |
| Q-2477 | Forwarder D | AMS → NBO | Carrier 01 | 1,850 kg | Expired |
| Q-2476 | Forwarder A | HKG → DXB | Carrier 03 | 6,750 kg | Accepted |
Represented carriers
Capacity utilisation, current month
Carrier 01
Germany, Benelux · 6 stations
82%
Carrier 02
United Arab Emirates · 3 stations
67%
Carrier 03
South East Asia · 5 stations
74%
Carrier 04
North America · 4 stations
48%
Carrier 05
East Africa · 2 stations
91%
Commercial performance
Last 12 weeks
- Quotations issued
- 148
- +12% vs. prior period
- Conversion rate
- 31%
- +4 pts
- Median response time
- 2 h 10 m
- −35 min
- Tonnage booked
- 612 t
- +9%
Tonnage booked per week
The challenge
Air cargo sales runs on relationships and speed. Rate requests arrive by email and phone, quotations are prepared against changing capacity, and several carriers are represented across different markets. Spread over inboxes and spreadsheets, that work is hard to see, measure or hand over.
The platform
CargoCrew OS brings the commercial process into a single system. Sales teams work opportunities and quotations in one place, management sees pipeline and performance as it develops, and each office operates within its own permissions.
Platform modules
Enterprise CRM and sales management
Accounts, contacts and activity history shared across offices, with ownership and follow-up tracked per opportunity.
Opportunity and quotation workflows
From request to quotation to booking in one flow, with versions, validity dates and status visible to the whole team.
Airline and customer management
Represented carriers, territories and stations modelled alongside the forwarders and shippers who buy the capacity.
Operational workflow automation
Routine hand-offs, reminders and approvals handled by the system so that requests do not wait in an inbox.
Data analytics and business intelligence
Reporting built on the transactional data, so figures reconcile with what the sales team sees day to day.
Role based access and permissions
Visibility and actions scoped by role, office and carrier, appropriate for a multi-entity organisation.
Third party API integration
An integration layer designed to exchange data with external systems and industry data sources.
Commercial performance dashboards
Pipeline, conversion and tonnage by office, carrier and period for management review.
Engineering decisions
One data model
Customers, carriers, opportunities and quotations share a single model. Each module reads and writes the same records, so there is nothing to reconcile.
Modular by design
Modules are built on a common core for authentication, permissions and audit. New capability is added without touching what already works.
Structured for many offices
Entity, office and role are first-class concepts, so the platform accommodates new markets as configuration.
CargoCrew OS is a client project developed by WERC. CargoCrew is an independent company; names and figures in the interface preview are sample data.
Tell us what you need built.
Describe the process, the system or the idea. We will come back with questions, an honest view on feasibility and a proposed next step.